AI visibility checker
Shortlist's AI visibility checker asks real buyer questions from your category on Google AI Overview, Google AI Mode and Perplexity, and shows which brands each answer named and whether yours was one of them. It is free, needs only your website and email, and every answer it shows is a real, stored answer.
What the checker does
You give us your website, your email and your category. We pick three buyer questions from that category and send each to three engines: Google AI Overview, Google AI Mode and Perplexity. For every answer we record whether your brand is named, where it appears among the brands, and which other brands are named.
If your website is already tracked on a published leaderboard, you get that result immediately: your mention rate across all six engines, based on hundreds of answers, with a link to read them.
Why these three engines
Google's AI answers reach people inside the search they already use, and Perplexity is built around live web search with visible sources. Together they give a quick, low-cost first read. The full leaderboards and the audit add ChatGPT, Gemini and Claude.
How to read your result
A free check is a small sample: nine answers. It is good for spotting a clear pattern, for example never being named while the same three competitors appear every time. It is not enough to tell a 30% mention rate from a 40% one. For that, the leaderboards use 300 answers per category and show a 95% interval for every brand.
- "Named in 0 of 9": likely a real gap worth investigating.
- "Named in some": you are on some shortlists; look at which questions and engines.
- "Named in all": a strong signal for these questions; check the other engines too.
Limits, stated plainly
The checker allows one check per email and per website per day, and checks run within a daily spending cap, so at busy times a result can take longer. The result is shown on a private link that only you have. It records what the assistants said at that moment; it does not judge your product.
If you want the complete picture, with all six engines, repeated runs and the sources behind every answer, the $390 audit covers it.
What happens after you submit
Your check is added to the same queue that builds the public leaderboards, ahead of the weekly re-runs, so a person waiting is served first. Each of the nine answers is requested from the engine, stored word for word with its sources, and scanned for your brand and the other brands it names. The result page fills in as answers arrive. It refreshes on its own every minute, and the link stays valid, so you can close the tab and come back.
If an engine fails to answer, we retry it a couple of times. Answers that still fail are left out and the result says how many, rather than guessing what the engine might have said.
See it for a real category
- AI recommendations for crm for small business
- AI recommendations for whatsapp business api provider
- AI recommendations for email warm-up tool
- How Shortlist measures
Questions
Can I check a competitor instead of my own site?
The checker is meant for your own brand, and it limits checks per website per day. To compare brands fairly, the public leaderboards show every tracked brand in a category side by side, with the same questions for all.
Is the AI visibility checker free?
Yes. One check per email and per website per day, with no card.
Which engines does the free check use?
Google AI Overview, Google AI Mode and Perplexity. Leaderboards and audits cover all six engines.
How long does a check take?
Usually a few minutes. Checks run inside a daily budget, so at busy times it can take longer. Keep the result link.
Do you share my result?
No. Your result is on a private link. Public leaderboards are built separately from category questions.